Guys so we are all dying to get out and get to a conference in person.
SEO Underground is live, in-person on the 14th of October 2021. It will be in Newmarket in the UK.
Now speakers include Holly Starks Christopher Palmer and me and there will be a whole bunch more. It will strictly be a black hat conference full of knowledge bombs.
I shouldn’t be telling you this just yet, but we have Peter van der Graaf coming as a speaker, he will be added to the speaker’s page.
There are some other big names coming ( Covid permitting ) so make sure you get involved.
The tickets are available now, there are 300 seats available.
The early bird tickets are available now, but you can get an extra £50 off by using this discount code.
Well it sure has been awhile since I have updated this site! Our last post was on seo in 2016 and the title was “Content is King”. Guess what, for seo in 2018 content is still king!
From https://www.olsenmetrix.com/trending-2018-content-still-king
Cliché alert. It sounds trite I know, but content is king. And it will continue to be so in 2018. According to a Smart Insights survey, which asked respondents to ‘select the single marketing activity that you think will make the largest commercial impact in 2018 for your business (or clients)’. Content marketing came out at the top of the list (20%).
OlsenMetrix Menu
Trending in 2018 – content is still king.
No change to the importance of good content.
Cliché alert. It sounds trite I know, but content is king. And it will continue to be so in 2018. According to a Smart Insights survey, which asked respondents to ‘select the single marketing activity that you think will make the largest commercial impact in 2018 for your business (or clients)’. Content marketing came out at the top of the list (20%).
Coming a close joint second were big data and artificial intelligence & machine learning. But let’s not forget, big data and AI can could both be driving the types of content that brands are delivering to their customers – in both the B2C and B2B worlds.
True AI, based on machine learning, can watch and analyse what content users are consuming and engaging with, predict what they will want on future visits to a website, then serve it up to them. A seemingly bespoke experience. This personalisation should further drive interaction with customers and start filling up the sales funnel. And that’s why more marketing spend is being diverted to this activity.
Mercifully, full automation is still a little way off. Writers and creatives are still needed to deliver interesting, relevant and engaging content. At the end of the day, we still need to consider tone of voice and different conversational styles.
However, the options for diverse types of content are expanding as fine-tuned targeting becomes the order of the day.
These are the types of content that will come to the fore in B2B marketing activities in 2018.
• Video – In 2017, YouTube reached 1 billion views of videos posted on the platform. Combine that with the fact that it is the second biggest search engine after Google and you have content that can’t be ignored.
• Social media – Still the most important way of engaging your audience in a timely fashion are the likes of Facebook, Instagram and Twitter. In a B2B environment, LinkedIn rules the roost while Google+ remains good for SEO.
• Blogs and articles –These are a great way to establish thought leadership, allow you to promote specific products and services and help with SEO.
• Emails – Crafting compelling direct marketing campaigns via email is still important. Getting your audience to click from a newsletter/email content to your website is still an effective driver of traffic to your website. The key is in ensuring the content is engaging and click worthy.
• Infographics and visual media – A picture is worth 1,000 words, particularly if you’re presenting dry, data driven concepts. Infographics aid understanding. Virtual reality walk-arounds and fly-throughs are also becoming increasingly useful for delivering complex information about products and how they may benefit prospective customers.
• White papers – These are perfect for communicating complicated information about products and industry applications, without clouding the issue with sales messages that may well turn your audience off. Make sure you always include a call to action to draw your readers to your website for further information.
• Podcasts and webinars – Broadcasting your content can be very effective for people on the move using mobile devices with limited time to assimilate the information you’re giving them. Webinars allow you to deliver complex presentations online and enable visitors from disparate locations to engage with you at the same time. And they allow interaction between the presenter and the audience in the form of questions and answers.
• Landing pages – These provide a home on your website for specific campaigns that will allow you to track campaigns and their effectiveness over time. Unlike standard web pages, these are designed to Include product information and specific, strong calls to action.
Hey folks, If you are familiar with seo then you must have heard that content is king. Well here at Talk Internet Community Development we think Good Content is King in 2016! It is not about how much content you have on your site, how many articles, etc. It is about the articles you have and how they are being viewed and shared! You are better off having a single article that is getting hundreds of shares across Facebook, Twitter, Reddit and other social sites than to have 1,000 articles on your site that have high bounce rates.
What can you do? Get rid of your poor performing content and focus on the good stuff! Make catchy titles and helpful articles that people will want to share!
The main seo ranking factor you should address first in 2015 is linking. I am talking about domain level linking and page level linking! Quality links from trusted pages are still what is probably the most important linking factor in 2015.
The text ranking factor and probably the most important after linking is yes, you guessed it! keywords! These days though having good keywords is not enough. You really need good quality content!
Ofcourse there are many other factors such as page load, traffic and engagament, branding and social metrics but if you get your linking going well and you have good content you should be off to a good start!
Soon we will all be worrying about 2016 seo ranking factors!
The problem is you have a brand new server at godaddy and you set your main site up as the primary domain. It is running fine and everything is great..then you try to move your Vbulletin site over to an add on domain and bam.. It doesn’t work! The problem is that your root htacess is impacting all of your addon domains!
There is a fix for this I came up with! The solution is to use a dummy domain as your primary domain! Any other domain just add as an add on domain and each one will have it’s own htaccess!
Pretty simple solution! If you need any help though feel free to post here or to contact us and we will take care of it for you!
The latest Google search engine Panda update is a killer for many sites. This one appears to be rolling out slowly and impacting many, many sites.
Have you been impacted by this yet? If your search rank has been impacted in a negative way that is not much you can do about it until the next refresh. I would recommend taking some of the following steps now so you will be ready when Google does the next refresh.
# – Incoming Links
Make sure you use Google Webmaster Tools to see if your incoming links are from good sites.
# – Content
Try to have good quality and original content. remove junk pages on your site that get no traffic.
# – Errors – Fix errors on your site. Go through everything to be sure you do not have broken links, images, etc.
# – Is your site mobile friendly? This is a major ranking factor so fix fix this if you have not already!
# – Page Load – get your page load time down as low as possible. This is also a ranking factor.
There is much, much more to do! For professional help contact us and we will get you ready for the next update!
Posted at Vbulletin: There are patches for all 3 Vbulletin Versions! Have us take care of this for you! Don’t wait!
A security issue has been reported to us that affects vBulletin 4. We have released security patches for vBulletin 4.2.2 to account for this vulnerability. The issue may allow attackers to perform CSRF exploits via the Moderator Control Panel. It is recommended that all users update as soon as possible. If you’re using a version of vBulletin 4 older than 4.2.2, it is recommended that you upgrade to that version as soon as possible.
You can download the patch for your version at Vbulletin!
To install the patch, download the appropriate files for your version of vBulletin 4 then upload all files found within the zip file. Make sure to overwrite the existing files on your server.
If you’re using a version prior to 4.2.2, then you should follow standard upgrade procedures.
Patches available:
vBulletin 4.2.2 PL 4
vBulletin 4.2.3. Beta has been updated with the fix.
Here are some simple tips to get your pages loading quickly and to save server resources. There are many features that can be turned off to save resources and I would keep most of these off if you have a larger forum.
Here are some basics:
# – Never use the no cache option. Using this means the header will be reloaded every time someone visits your site even if they are a member refreshing the page.
# – Keep GZip on and set to 1. Never compress more than the number 1 setting.
# – Keep your cache time set very high for static images, etc. Mine are set to 2500. An image that does not change does not to be reloaded often.
# – Keep whos online off and set to random display. Disable spider display and guest display.
# – Turn off who read a post, whos been online in the last 24 hours, thread checks, reputation, subscription, etc – Basically just go through the options and disable features that will add queries unless it is a feature vital to your site.
Incorporate the following into your htaccess. This will help with static images and even security.
